A LETTER TO THE BUSINESS GUY NEXT DOOR: This May Be All You Need To Experience A Brand Breakthrough Today (ALTTBrandBoost Series 1)

Dear Business Mogul,

I don’t just mean to market this to you. Instead, I'm here to place the cards on the table to enable you in making a free informed choice.

To make this occasion as memorable as it deserves, I henceforth refer to it with the code-name: ALTTBrandBoost. I will explain the code once it's through with its shady role😂

ALTTBrandBoost Is All About Video Articles In The Business Community

I'm offering a breath of fresh air to the business world. Its name is video articles (VA).

So far, the power of VA is known and used in the scientific community only. Now, I have the pleasure to introduce it to the business world too.

What Is A Video Article?

First off, let's go Google…

To add a little more, a VA is nothing but a normal article scrolling as a video with a voice-over reading and commenting on it for you.

Video Articles: What Is Good For Science Is Also Good For Business

I hope you know that the internet itself was once a preserve of the scientific community.

The internet was once used only in the scientific community. Now, it has taken over the business world too.

So I am trying to make it happen to VAs. As you saw in those definitions by AboutScience and Google AI, VAs are so far only used in the scientific community.

But then, as those sources also make us know, video articles are uniquely engaging. What does this tell you?

Well, this is what it tells me:

If video articles are particularly engaging, then they should be great content marketing tools too🤔.

And yes, they are.

But that's not all because VAs are more than just engaging.

So, Why Are Video Articles Such A Great Content Marketing Tool?

To make the answer as short as possible...

Video articles are so uniquely effective as a content marketing option because they blend the advantages of two popular content marketing options while canceling out their respective disadvantages.

Those two popular content types that VAs blend are:

Traditional article
Conventional video

Therefore, in the world of business, VAs are like having conventional video marketing and traditional article marketing combined to create a new content option.

For instance, with a video article, you can see the words as in a normal article. However, unlike a normal article - but instead as in a video - you hear the words read with a live commentary by someone else as you see me doing right here.

However, to avoid making this video too long, we are going to discuss the big benefits (ie, the ‘Big Bens’) of VAs in another media that will be shared at the description section of this entry on YouTube once it goes live. That's because 'the Big Bens' are too many to be a part of another media.

And, apart from this, I am going to be discussing this topic a lot more in my ALTTBrandBoost series. So, don't go away. Thank you.

Comments

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